Marlboro, New Jersey · Since 1985
We fight for your money, not just account for it.
Tax, accounting and financial advocacy for medical and dental practices, law firms, high-net-worth families and closely held businesses across the Tri-State area.
Memberships & credentials
- CPA
- AEP® Accredited Estate Planner
- CFF Certified in Financial Forensics
- DABFA
- FACFEI
- LFSA member firm
- AAE Legal Services Group
Financial Advocacy
There was a time when this definition might have been sufficient.
Today it takes more than keeping the books. Since 1985, our job has been to be dynamic, inquisitive and challenging on your behalf, so you make the best use of your income.
One who keeps, audits and inspects the financial records of individuals or business concerns and prepares financial and tax reports.
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Involved
We take the time to understand who you are and where you are headed, then look at the bigger picture: what is working and what is not.
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Proactive
Answering your questions is not enough. We ask them, often challenging you to come up with answers you would never have considered.
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Fully committed
A collaborative, results-oriented plan between you and your financial professional, so you can chart the financial course you want to take.
Who we serve
Dedicated divisions for the clients who need more than a return.
Each division brings the industry knowledge, the vocabulary and the relationships its clients rely on, from managed care contracts to trust and escrow accounts.
Healthcare Services Division
“Your business is healthcare. The business of healthcare is ours!”
We have guided many medical clients through managed care, government regulation and the business of medicine. We handle the accounting and the nonproductive work so you can see patients and build your practice.
More on this division- Billing, collection and fee analysis review
- Managed care arrangements and contract negotiation
- Physician compensation formulas
- Valuing practices
- Partner buy-in and buy-out
- Buying and selling a practice
- Compliance programs and cost accounting
- Full bill paying and CFO functions
Law Firm Services Division
“Each member firm is exclusive in its area and must demonstrate proficiency in law firm services.”
We are a member of the AAE Legal Services Group and the Law Firm Services Association (LFSA), a distinction shared by a small number of firms across the country. Whether your firm has one specialty or ten, we identify the changes that increase profits and ensure longevity.
More on this division- Profitability analysis
- Cash flow projections
- Time and billing systems
- Partner compensation
- Partner buy-in and buy-out
- Trust and escrow funds
- Financing and capitalization
- Mergers and acquisitions
High Net Worth Individuals
“Answering your questions is not enough.”
A dedicated division handles bill paying, budgeting and planning for high-net-worth individuals, healthcare professionals, and sports and entertainment professionals, with plans that look to the future as well as the present.
More on this division- Personal financial plans
- Estate planning and gift valuation
- Retirement and distribution planning
- Insurance planning
- Asset protection strategies
- Accumulating, preserving and transferring wealth
- Bill paying and debt reduction
- Elder-care issues
Closely Held & Family-Owned Businesses
“Very often, we serve as the CFO for firms without one.”
We have helped create success stories in manufacturing, wholesale distribution, real estate, construction and automotive. Known among lending institutions, we can help arrange financing and connect you with long-standing attorney and investment relationships.
More on this division- Succession plan development and review
- Business transaction structuring and negotiating
- Corporate restructuring
- Partnership and shareholder agreements
- Advice on purchase overtures
- Sale of corporate assets
- Cash management and budgets
- Financial statement and ratio analysis
Industries we know well
- Medical practices
- Dental practices
- Law firms
- Professional services firms
- Public relations firms
- Family-owned businesses
- Real estate
- Sports and entertainment
- Manufacturing
- Wholesale distribution
- Construction
- Automotive
Services
Everything a growing practice, business or family asks of its CPA.
From individual returns to multi-tiered partnerships, the work is done by CPAs who also look at what it means for next year.
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Tax planning & preparation
Strategies that take advantage of new tax laws, for individuals through multi-tiered partnerships, with the returns prepared to match.
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IRS representation
Years of dealing with federal and state tax agencies, so you are properly represented when a notice arrives.
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Accounting & bookkeeping
General ledger and financial statements, monthly, quarterly or annual bookkeeping, and system setup for new businesses.
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Reviews & compilations
Financial reporting at two levels of assurance, used as a chance to improve profitability and efficiency.
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Financial & retirement planning
A clear picture of where you stand, projections, portfolio and insurance analysis, and a plan reviewed as life changes.
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Business entity selection
S corporation, LLC or sole proprietor: the pros and cons of each, weighed for their long-term tax effect.
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Buying, selling & M&A
Cash flow analysis, tax considerations and fit, so the purchase or sale of a business is structured properly.
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Business management & litigation support
Budgets, cash management and contingency modeling, plus forensic accounting and litigation support for counsel.
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Not sure which you need?
Our list is not all-inclusive. Tell us what is going on and we will point you to the right person, here or elsewhere.
A Second Look
Already have an accountant? Get a second opinion.
Sit down with a Goodman CPA who will look past the return to the bigger picture: what is working, what is not, and how you compare with others in your industry.
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Request a time
Use the appointment form on our contact page to choose who you want to meet and when. Nothing to upload.
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We look at the bigger picture
A Goodman CPA reviews what is working and what is not, analyzes your profit centers and compares you to others in your industry.
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You get a plan
A comprehensive plan that outlines the areas that need immediate attention and the services that actually fit you.
Our team
Led by a CPA who has sat on both sides of the desk.
Steven S. Goodman, CPA, AEP, DABFA, FACFEI, CFF
Managing Director
Steven began his career with the international accounting firms Ernst & Whinney and Peat Marwick, then served as tax manager at Norton Simon, Inc., a Fortune 100 company. A former professor of taxation and accounting at Brooklyn College, he has lectured for the Foundation for Accounting Education and the NYU tax program, written for The CPA Journal, and chairs the NYSSCPA Taxation of Individuals Committee. His work with the legal community includes buy/sell agreement evaluation and forensic matters.
The people you will work with
- Shaun D. Goodman, CPADirector of Accounting & Advisory Services, Member
- Robert Ennis, CPATax Manager
- Robyn Nadramia, CPASenior Accountant
- Kelsey KirkpatrickSenior Accountant
- Lisa BertraniSenior Accountant
- Debbie BasiaoStaff Accountant
- Ryan HuhnStaff Accountant
- Ann DunnOffice Manager
- Donna SchultzExecutive Assistant
Resources
Read up before we sit down.
Current tax briefs, the firm's eNewsletters and the tools clients use all year, straight from our library.
- Tax update · PDF 2026 Year-End Tax Planning Moves to consider before December 31.
- Tax update · PDF 2026 Post-Filing Season Update What changed after this filing season.
- Tax update · PDF One Big Beautiful Bill Act The law signed July 4, 2025, summarized.
- Newsletter eNewsletters Tax and financial updates from the firm.
- Tools Financial calculators Run the numbers on loans, savings and retirement.
- Info center Tax calendar, organizer & IRS forms Due dates, the Client Tax Organizer and federal forms.
Questions
Straight answers before we meet.
Have a question that is not here?
Ask the office directly. If it is not a service we provide, we will refer you to a qualified professional.
Where is The Goodman CPA Group located?
Our office is at 16 North Main Street, Marlboro, NJ 07746. Since 1985 we have provided tax and accounting services to businesses and individuals across the Tri-State area.
What does "Financial Advocacy" mean?
It is the philosophy our firm is built on. An accountant keeps and inspects financial records; as Financial Advocates, it is our job to fight for your money, not just account for it, by being dynamic, inquisitive and challenging so you make the best use of your income.
Do you work with medical and dental practices?
Yes. Our Healthcare Services Division handles billing and fee analysis, managed care contracts, physician compensation, practice valuation, partner buy-ins and buy-outs, and full bill paying and CFO functions for medical and dental practices.
Do you specialize in law firms?
Yes. We are a member of the Law Firm Services Association (LFSA) and the AAE Legal Services Group. Each member firm is exclusive in its area and must demonstrate proficiency in law firm services.
Can you represent me before the IRS?
Yes. Through years of dealing with many taxing authorities, we represent clients before federal and state tax agencies.
How do I request an appointment?
Use the Request an Appointment form on our contact page, where you can choose the person you want to meet and a date and time, or call (732) 750-0021.
What if I need a service that is not listed?
Ask us. Our service list is not all-inclusive, and if it is not a service we provide, we will be happy to refer you to a qualified professional.
Talk with Steven Goodman
Find out what a Financial Advocate would do differently.
Request a time with Steven S. Goodman, CPA, or anyone on our team, or call the office in Marlboro. We will start with the bigger picture.
Prefer email? sgoodman@goodmancpagroup.com